- Suzuki launches Fronx in Indonesia with over Rp 1T investment.
- Fronx features 60% local parts; made at the Cikarang plant for export.
- Targeting 2,000 units/month, Fronx aims to boost hybrid market.
Japanese automotive leader Suzuki has allocated more than Rp 1 trillion ($61 million) towards the development of its newest model, the Fronx, in Indonesia, highlighting a strong dedication to local manufacturing and hybrid advancements.
The Fronx - offered in gasoline and hybrid variants - is being produced locally, featuring approximately 60 percent local components, as stated by Suzuki Indomobil Motor (SIM), the company’s manufacturing division in Indonesia.
The Fronx is available in multiple trims, including the GL (Rp 259 million for manual and Rp 271 million for automatic), GX (Rp 276 million for MT and Rp 293.3 million for AT), and the premium GSX at Rp 319.9 million (AT).
“For components procurement alone, we’ve invested over Rp 1 trillion, so the total investment in developing the Fronx exceeds that amount,” said Shodiq Wicaksono, Executive Director, SIM, during the vehicle’s launch in Jakarta on Thursday.
Suzuki's plant in Cikarang, West Java, acts as the exclusive global manufacturing facility for the Fronx. The model is anticipated to be an international offering under the name of Suzuki Motor Corporation.
Minoru Amano, President Director of Suzuki Indomobil Sales - Suzuki’s sales division in Indonesia -- emphasized that the investment intends to establish the Cikarang facility as a production and export center for the Fronx that complies with international standards.
At present, the plant runs on a single shift, manufacturing the Ertiga, XL7, and Fronx models, with an annual capacity limit of 108,000 units.
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“To boost our contribution to the national economy and local industrial ecosystem, Suzuki has exceeded the regulatory requirements for low-emission vehicles by increasing local content,” said Amano. “The Fronx is not just a new model -- it’s a new pillar of our business, with a sales target of 2,000 units per month.”
Deputy Industry Minister Faisol Riza commended Suzuki’s ongoing investment and the introduction of the Fronx in Indonesia, highlighting its significance in elevating the nation’s position in the worldwide automotive sector and increasing eco-friendly vehicle choices.
“This launch marks Suzuki’s strong commitment to the Indonesian market and demonstrates international confidence in the country's automotive potential,” Faisol said.