Kasun Hewagama, Managing Director, Supercrete
The global specialty chemicals market is projected to grow from $721.5 billion in 2024 to $1063.4 billion in 2032. As Sri Lanka's economy develops, there will be increased demand for specialty chemicals across various sectors such as construction and manufacturing. With ongoing investments in infrastructure and industrial projects, there will be a rising need for specialty chemicals used especially in construction materials, coatings, and adhesives. Most industries that focus on promoting sustainable practices may encourage the use of eco-friendly specialty chemicals, driving innovation and market growth.
However, the rising cost of raw materials and rapid price fluctuations negatively impact profitability. Maintaining consistent quality in specialty chemicals and finished products are challenging, which can affect the quality and longevity of the customer’s end product and production processes as well.
Supercrete addresses these through planned sourcing and process optimization, bulk purchasing, which allows it to offer competitive pricing without compromising quality. The company implements quality control measures and utilize effective manufacturing technologies to ensure that every batch meets the expected quality of the customer. Also, the technical and R&D teams led by qualified engineers are engaged in the continuous improvement of products and solutions to provide sustainable solutions to customers.
Depending on the customer needs assessment, the company develops a proposal with a product recommendation and pricing. This proposal is presented to the client for their review and feedback. “We are flexible for customer expectations such as new product development product optimization, quality, pricing, and expected timeline. We are available for technical sessions and demonstrations, if customers expect more understanding of our proposal”, mentioned Kasun Hewagama, Managing Director, Supercrete.
Product Excellence
Unlike many competitors, the company provides tailor-made solutions to meet customer-specific needs. With constant monitoring of customer expectations, it can develop additives that optimize performance, cost, and profit margin for customers. Supercrete is supporting clients to cater to the best solutions for the industry. The company is adhering to quality control procedures throughout production, ensuring that the products consistently meet customer expectations. Its technical and marketing team offers unparalleled support and expertise to customers. It provides comprehensive technical assistance, training sessions, and on-site consultations and demonstrations to ensure effective implementation of products.
Supercrete is focusing more on innovations and future trends that may deliver high quality, sustainable, eco-friendly and more effective technologies for clients. “We are in consultation with local and global industrial experts, universities, research laboratories, and our principles for continuous development of our products”, stated Kasun.
The company superbuild holds the ‘eco’ label by granting engagement with environment-friendly manufacturing procedures throughout the process
Wisdom Gained
Superbuild Pvt Ltd. was incorporated in 2018 and it holds the prestige brand ‘Supercrete’. Today, the company’s management says with pride that it caters its products and solutions to almost all the large-scale infrastructure and construction projects in Sri Lanka. Recently, it completed the waterproofing of the bridge deck of Sri Lanka’s longest elevated bridge ‘Port Access Elevated Highway Project - Colombo’. This was the largest waterproofing project ever in Sri Lanka in terms of supply and application. The total area of application of the project is more than 150,000 square meters. All products used for this waterproofing project were manufactured by the company and it’s from Supercrete.
The company Superbuild Pvt Ltd. is certified with ISO 9001:2015 for manufacturing waterproofing, technical mortars, bonding agents, and some other specialty construction chemicals. It also holds the ‘ECO’ label by granting engagement with environment-friendly manufacturing procedures throughout the process.
Supercrete's technical marketing team has expertise in implementing cost-effective solutions and addressing customer expectations. “Our production team has expertise in streamlining processes and enhancing productivity by identifying the bottlenecks in production and they are capable of delivering high-quality targets and meeting the timeline of supply. This integration and teamwork not only improve operational efficiency but also positions us as a forward-thinking firm in a competitive market”, said Kasun Hewagama.
Looking Ahead
The construction industry in Sri Lanka is prepared for significant transformation shortly, driven by advancements in technology, sustainability initiatives, and growing consumer demands. Supercrete foresees a rising demand for smart construction practices, environmental concerns, regulatory concerns, and calls for introducing new technologies and new application methods to enhance project efficiency and reduce costs. As environmental concerns continue to rise, the market will likely see an increased focus on sustainable building materials, green building concepts, and energy-efficient designs.
“The future roadmap includes investing in innovative technologies that streamline our operations, industrial collaborations, and partnerships with market leaders. By prioritizing innovation technologies, we aim to lead industry trends and provide advantageous products and services that meet the expectations of our clients”, concluded Kasun.
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