Sekisui House: Advancing Global Standards in Housing and Urban Development

Yoshihiro Nakai, President, CEO & Representative Director, Sekisui House

The global housing and real estate development industry continues to evolve amid rapid urbani­zation, demographic shifts, and rising environ­mental expectations. Markets across Asia-Pa­cific, North America, and beyond are witnessing increased demand for sustainable, high-quality residential spaces that balance comfort, efficiency, and long-term value. Yet, this expansion comes with multiple obstacles from vary­ing material costs and labor shortages to stricter energy use and carbon emissions regulations.

In response to the growing global demand for sustainable, high-quality housing and the challenges of rapid urbanization, en­vironmental concerns, and shifting lifestyles, Sekisui House has es­tablished itself as a global leader in homebuilding and community development. Since its founding in 1960, the company has built over 2.7 million homes as of January 31, 2025, earning the trust of clients in Japan and around the world. What began with the construction of individual detached houses has evolved into a comprehensive hous­ing business encompassing rental homes, condominiums, subdivi­sion developments, and large-scale urban redevelopment projects.

Through this diversification, Sekisui House addresses key in­dustry issues from reducing environmental impact to creating re­silient, inclusive, and liveable communities while continuing to up­hold its core philosophy of designing homes that meet the unique needs and aspirations of each customer.

Sustainable Urban Development

By offering rental homes built for long-lasting comfort and enduring appeal, the company aims to increase the asset value of the homes for both owners and society, and in the process, provide families with greater satisfaction and a higher quality of living for residents across generations. When planning for property sales, the company places a significant emphasis on the overall community environ­ment and living convenience in order to create neighbor­hoods that residents will value and appreciate for genera­tions.

Each condominium is developed not merely as a col­lective housing structure, but as a collection of individ­ual homes where residents can enjoy living in their own unique way.

Similar to its homebuilding projects, the company's urban redevelopment focus is not just constructing build­ings but building value that can be passed down for gen­erations, and acting with a clear vision for sustainable and livable urban communities.

Technology-Driven Expansion

The company exports premium quality housing to differ­ent regions around the world that builds upon tech-adop­tion in energy-saving, energy-generating, and resource recycling technologies. Each project is undertaken after careful consideration of the local environment and cultur­al characteristics of the respective country.

Sekisui House follows the principle of responding to the changing needs of the times with advanced technology while also preserving the constant and universal value of housing. This philosophy is the basis for all of the com­pany's homebuilding projects globally, earning global rec­ognition for its excellence in housing and environmental technologies.

Sekisui House utilizes the advanced technologies and superior quality developed in Japan to bring new value to housing markets overseas. The global demand for safety, security, comfort, and environmental sustainability con­tinues to increase, and Sekisui House has already sought to commercialize many technologies and expertise to combat social issues around the world. These include environmen­tal technologies such as Net Zero Energy Housing (ZEH), which supports a decarbonized society while ensuring customer comfort, and community-building initiatives ex­emplified by the Gohon no Ki project, which fosters har­mony with the surrounding ecosystem.

Expanding Global Presence

Sekisui House is presently carrying out operations in three countries outside of Japan, which include the United States, Australia, and Singapore, where housing demand is expected to continue to grow steadily. The company's medium-long term vision is to grow its three key domestic business models, including built-to-order, supplied hous­ing, and development, in these three countries.

The company focused on development so far, but it is now expanding its overseas markets to the growth strate­gies for built-to-order businesses, including homebuilding and rental housing contracting, and supplied housing busi­nesses, such as property and rental management, based on its regional strategy for each country.

Future Ahead

Sekisui House aims to strengthen globalization in its di­verse business with enhanced local support, building pro­ductive, trust-based partnerships with leading local com­panies and cultivating local talent who understand the company's philosophy and vision. Through these efforts, the company seeks to extend the Sekisui House brand worldwide, harmonizing its housing expertise with the unique needs and ideals of each market.